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Tag: Google Tools

What is Bounce Rate? (And What It Isn’t)

Have you ever gone to a party, and thought, “Nah, this is boring. Let’s bounce!”? Maybe the music was too loud, maybe they were out of beer—maybe you showed up to the wrong house! Anyway, the record will show that you arrived at the doorway, made a quick impression, and then...

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Google Analytics – Getting Started

Google Analytics is a service offered by Google that generates detailed statistics about a website’s traffic. More importantly, it can measure your website leads and it’s free! By learning to read and interpret the metrics in Google Analytics you will be able to make informed decisions...

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