Citation Management Archives

What Are Citations? or, Don’t Sleep On Your “NAP”

January 31, 2020
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If you’re anything like me the mere mention of a “citation” conjures up awful memories of late nights in university, vainly skimming dense academic papers at 4AM in an attempt to find a source to shoehorn—I mean reference—into a paper due at 6, while my body waged an internal war due to too much...

Optimizing your Dealership’s Online Presence with Google

August 6, 2018
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Fact: today’s car shoppers do most of their research online before even stepping foot in a dealership. So the older generation can complain about “those darn millennials being on their smartphones” all they like, but those smartphones are influencing their purchasing decisions. According to Google,...

Ranking Factors That Matter for Local Search

April 23, 2018
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This blogpost is inspired by a presentation that our very own Melina, Lead Organic Strategist, delivered at the 2018 Auto Remarketing Canada Conference in Toronto, and addresses why local search or SEO matters to your dealership. What Is Local Search?

Spring Cleaning Your Citations

March 19, 2018
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It’s that most welcome time of year, once again: the time when the white stuff melts and reveals an entire season’s worth of underlying dust and grit. While most people will find themselves beating rugs and washing windows, folks in our industry (of the automotive persuasion) have a spring-cleaning...

If You Only Make One SEO Goal in 2018, It Should Be This

January 19, 2018
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Most dealers are bewildered by the concept of search engine optimization, and it’s not hard to see why. SEO is a constantly changing landscape, and tactics that may have sat at the forefront long enough for them to learn about it are frequently relegated to the back bench no sooner than the dealers...

5 Ways to Improve Your Google Ranking

September 20, 2016
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Everyone wants to have that number one spot on the Google Organic Search Results page. Here are 5 simple things that can help to improve how you rank on Google: 1. Create useful, relevant content Quality content created specifically for your intended users will not only help with user engagement,...

Tag: Citation Management