Are You Ready to Build Your Website “Ford Tough”?
Strathcom is pleased to announce we’ve been officially selected by FordDirect as a Certified Website provider for all Ford and Lincoln dealers across Canada!
We’ve been delivering dealerships with online solutions for over 20 years, and we’re excited to bring our knowledge and expertise in the digital space to a brand responsible for making the F-150 a namesake in our hometown. Everything from website development, online advertising, SEO, and inventory management is at your disposal and we’re ready to help your Ford dealership in any way we can!
Much like driving a new Mustang, driving your business forward with Strathcom will set your dealership apart from the pack, and look good doing it at the same time.
About Ford Direct
Ford dealers under the Certified Website program are given an intuitive platform to present their online showroom to customers, all search-engine-optimized and personalized for your unique dealership. Additionally, Ford dealers will also have the opportunity to incorporate several sales tools and offers that enhance their customers’ shopping experiences, including:
- Build & Price
- Owner Advantage Rewards
- Ford Credit
- New Vehicle Inventory
- Ad Choices
- Inventory Search
- Incentives
Why Choose Strathcom Media?
Decades in the Business
As we mentioned earlier, we’ve been in the business of helping dealerships for over 20 years. Since 1997, we’ve grown from being just a small software company in Edmonton, Alberta, to become one of the premier online service providers for dealerships across Canada. We’ve operated under several OEM programs throughout our history, including:
- Fiat Chrysler Automobiles
- Honda & Acura
- Jaguar/Land Rover
- Kia Motors
- Mercedes-Benz
- Nissan & Infiniti
- Volkswagen
Partnered with the Biggest Tech Companies
One of our biggest achievements here at Strathcom Media was becoming one of the first companies on-boarded into the Google Certified Partner Program in the automotive vertical here in Canada. This gives us direct contact and support from Google regarding both your pay-per-click advertising on Google Ads, as well as your organic search traffic for your website. Additionally, Strathcom is also a Facebook Preferred Marketing Partner, where we have direct contact with Facebook Canada HQ regarding your Facebook Advertising campaigns, data, and analytics.
Your Full-Service Provider
Responsive Websites
We’re capable of tailoring your website to your dealership, all while adhering to OEM brand compliance. We offer a completely managed solution (Market Presence Premium) and a standalone Content Management System (Market Presence CMS) if you want to manage your website yourself.
All-Encompassing Digital Advertising
Our Online Advertising division is the leading online advertising provider for the automotive industry in Canada. As mentioned above, we are one of the largest Premier Google Partners in Canada in the automotive marketplace and a Facebook Preferred Marketing Partner. Currently, we manage advertising campaigns that include Search, Display, Remarketing, Dynamic Inventory Ads, and many more! Get in contact with our Online Advertising department to find out more.
Search Engine Optimization Services
We dedicate increasing time, energy, and resources to Search Engine Optimization (SEO) at Strathcom. Our tactics are performed holistically to provide you with a breadth of comprehensive SEO strategies that address multiple areas of optimization. We provide a handful of SEO-based services, including Content Marketing, Local SEO, and Technical SEO, along with a handful of our services available à la carte.
Inventory Management & Solutions
Strathcom Media has one of the largest direct syndication networks in Canada. We have long standing relationships with Kijiji, Auto Trader, CarGurus and many others—one of which includes being a Facebook Marketplace official partner. When it comes to managing inventory, we go beyond just taking a feed; we integrate your data from your providers and set priorities on which data provider you want to update specific inventory elements, such as price, photos, descriptions, and more.
If you’re a Ford dealer that currently has a website with us, make sure to contact your Website Performance Manager for more details on how to take advantage of this new program. Otherwise, contact us at sales@strathcom.com or give us a call (780) 784-6036 to enroll!
