According to recent Mintel data, Canadians are practical in what they look for within automotive innovations. While they show consideration for innovations that elevate comfort and convenience, they prioritize affordability, safety and reliability.  This is where smart communication through our social...

The year is 2017, and seeing the advances technology has made over the past few decades, it’s hard to imagine where we might go from here. For now, it appears we’ve reached a milestone. As far as vending machines go, this may be the greatest iteration. A Singapore dealer, Autobahn Motors, has created...

Auto Brands & Demographics Have you ever wondered where your favorite automotive brands fit within market niches? The Auto Insurance Centre has your answer; their study was conducted using over 114 million Facebook brand fans from across North America.

The idea may seem far-fetched, but Google has already begun testing an alternative to the traditional alpha-numeric password. Imagine being able to unlock your devices, profiles, personal accounts and much more without ever having to touch a keyboard. As it stands, the average consumer now has an...

Ever wondered what brands are most popular in other countries? The British based auto parts retailer ‘Quickco” analyzed the most searched car brands on Google throughout 2016. As we can see from the findings, nationalist tendencies seem to be more apparent in Europe than the anywhere else; with Sweden,...

Hear the word “hybrid’’ and you’ll likely conjure up images of dull, wedge shaped vehicles being driven by environmentalists (cue DiCaprio and his Prius). Yet it’s been nearly 20 years since the hybrid drivetrain was introduced to our automotive markets, and throughout the nearly two decades that...